OPERATION CHILL
Posted: August 2nd, 2010 7:07 PM
OFFICERS TO ISSUE "TICKETS" FOR GOOD DEEDS
Youngsters 'caught in the act' will cool off with a Slurpee® beverage
Sandy, OR, 08/07/2010 – Kids in Sandy may actually look forward to their next encounter with the "heat" this summer, thanks to a program developed by 7-Eleven® stores that rewards positive behavior with a very cool treat.
Through Operation Chill®, Sandy officers will "ticket" with Slurpee® coupons youngsters that they observe doing something helpful, deterring crime or participating in a positive activity in the community. Four Hundred free Slurpee coupons will be issued during the summer months and back-to-school.
Since the program's inception in 1996, more than ten million Operation Chill coupons have been distributed to hundreds of law enforcement agencies across the country in areas where 7-Eleven operates stores. This is the first time the Sandy Police Department has used the Operation Chill program to reward youth for their good deeds as well as enhances their relations with the young people of Sandy.
Operation Chill was developed by 7-Eleven to positively reward and encourage good behavior by kids during the hot summer months, when there is often an increase in loitering, shoplifting and graffiti, and too support law enforcement agencies' community relations projects. The success and popularity of Operation Chill has resulted in the program being extended beyond the summer months to a year-round tool for local law enforcement officers to use during the school year as well.
"7-Eleven is a leader in crime prevention, and we're very proud of the success of this program," said Jeff Hetherington, 7-Eleven Loss Prevention Manager. "This year, 750,000 free Slurpee coupons will be distributed across the county through Operation Chill. That's a great deal of positive behavior!"
Youngsters ticketed by the police will receive coupons good for a free small Slurpee that can be redeemed at the participating Sandy store. The semi-frozen carbonated beverage is a favorite with both young and old. More than a half-million Slurpee's are purchased each day during the summer at 7-Eleven stores across the country.
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